Clarion University
Action Plan
2015 - 2016

Academic Programs of
Distinction
» Business
» Education -- Professional Teacher
Preparation
» Health Professions
» Library Science

2

Further Programs of Distinction

» Civic Engagement / Community Service
» Small Business Creation & Support
» Applied & Commercialization of Research
» Medical Case Management, Care &
Services in Western PA.

3

Strategic Goals
College Experience + Price = Value
» Academic Offerings: Excellent & Relevant
Programs
» Student Success: Preparing Students for
Life, Career & Citizenship
» Financial Strategy: New & Diverse
Funding Sources; Assertively Managing
Costs; Working To Connect Revenues To
Expenses
4

Enrollment Strategies
» Aligning Credentials To Region & Workforce
» Growing Post-Traditional Markets
» New Brand and Mobile-Friendly Website
» Improved financial aid & scholarship
packaging
» Alternative course scheduling
» Using analytics for intentional advising to
increase student persistence
•
5

New & Emerging Academic
Programs (2015-2017)
» Bachelors:
»
»
»
»
»

Entertainment Mgt
Graphic Design
Sport Management
Predictive Analytics
Engineering:System,
Environmental &
Civil

» Masters:
» Accountancy
» Athletic Training
» Applied Data
Analytics
» Higher Ed Admin
6

Performance Funding
Indicators: Clarion Selected
» Student Learning
» STEM & Health Profession Degree
Recipients
» Transfer Student Achievement
» Distance Learning Enrollment
» High Impact Practices
7

E&G Budget & Strategic
Realignment
» 2011 Established Responsibility Centered
Management (RCM) To Enable On-Going
Strategic Resource Realignment
» 2013-15: Strategic Workforce Plan
» 2013 Streamlined University Organization
» Pricing Pilot To Align Pricing to Enrollment
Strategy
» PROBLEM: Revenue Lagging Expenses
8

Student Affordability
» 2012 Established the Office of Student
Financial Services
» Increasing Scholarship Dollars
» 2015 Established: Scholarship Office
» Adopt A Pricing Model Sensitive To PostTraditional Learners

9

Pricing Flexibility Pilot
» Pilot (Deferred To Fall 2016): Charge all
undergrads a per-credit tuition
» Reorganize our pricing policy to support our
enrollment strategy
» Pay What You Get/Learn

10

» Challenges:
» Revenue
» Enrollment
» Unsustainable
Financial Model

» Opportunities:
» New & Restructured
Academic Programs
» New Facilities
» Public-PrivatePartnerships
» Strategic Educational
Partnerships
» The Campaign
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