II Summer 1989 O The magazine [SdllDTlgdff ODi] (g®D[a[iin][o)Og] out Food MatchMaker INTERNATIONAL® THE PERSONAL DATING SERVICE Professional, Confidential SUCCESSFUL? Looking move up in tlie for and it works! someone to worid with? Let MotctnlVIaker International find you that special someone. 64 OFFICES NEWCOMER? WIDOWED? DIVORCED? New to the singles scene? New to the area? and on Matchmaker International help you make the transition. Call we'll WORKAHOLIC? Too busy to search for someone to share good times with? Let Matchmaker International save you valuable time by doing the searching in MAJOR CITIES Let Our Unique Personalized Service Worl' ,)>-' >. " > 1^1 *|/., ^^x '^\ tTfC 32 pa2c rulor brochu a higher elevation, problem. However, last summer's drought caused some problems for him - "We lost about twenty-five percent in volume. Our product was a lot smaller." Last summer's dry weather wasn't hard on Rohrbach's fruit crop, isn't a big because 1 |717| 784-3279 P.^ 17815 Name tends to store water did not fair as weU. "We didn't have a very good potato crop," he says. Rohrbach delivers produce all over the area including local grocery He New stores. York border and east to the Delaware Water Gap. Krum does a lot of fruit until it's picked and in the basket," says Rorbach. Risks include possible hailstorms, fluctuating temperatures, and dry Address fruit His most noted crop, however, better. usually isn't too heavy. growing - usually the climate is not too hot and frost "There are always risks with Coluinbis Montour Tourist Promotion Agency. Inc. RD »2 E.xit 35 off 80 Dloomsburg. • it is is sufficient rainfall, so that irrigation the standpoint of weather conditions," he says. Since agrees that the "soil and climate in the area are as good as canteloupe project. The project was so JHeart Krum the farm. Last summer, his children, weather conditions. also delivers to the wholesale business as well, delivering New York City. The most profitable crop at Rohrbach's Farm Market is a Halloween favorite. "Jack-0-Lantem as far as City State Zip Late Model Cars Early American Prices Reproductive Health Care Birth Control • Prer^atal Care Carreer Screening Community and Parent Education CONFIDENTIAL AFFORDABLE PROFESSIONAL SCOTT TOWN AUTO, INC, SALES & RENTALS Sales: 387-0404 Rental: 387-0525 3121 New Berwick Highway Bloomsburg SERVICES 1 123 Old Berwick Rd. Bloomsburg, Pa. 387-0236 1601 Mulberry St. Berwick, Pa. 759-2216 M. A. Cards Accepted COLUMBIA MONTOUR FAMILY PLANNING 18 Spectrum pumpkins are the continues to grow for us and people most profitable, but where they are also the most seasonal," says like to see Rohrbach. produced." between them, but that hard to see someone see what I have, and then head over to Ron's and see what he's got, and viceversa," says Krum. "I think we each other's business, since a people won't way just come aU the way territory. Rohrbach of Krum admits that his location not prime. Since highway, it's it is off the harder to get if he had to do he would probably it move natural with free keeps you on your toes," says. Wholesale Distributors adds that these people Plumbing it full "Some of them even buy stuff from us," he says. is a prime growing Heating • & their Air Conditioning is no doubt that competition would be high, but Rohrbach wouldn't move his business anywhere else. "There's really no place like this area," he says. "There's no place like home, and this is the only one I've ever Krum says."We have to reputation more so." Krum on our on your time. one, there "More Rohrbach's," adds that M (lii^ SUPPLY, INC. Since the area is people are Ukely to stop at rely it's in business, and they're not doing main to. It move usually have only a seasonal out this one of the markets. But since there are two, they have something to compare." to stop at Krum But enterprise. help lot to smaller roadside stands. "It's kind of is it is face neighboring competition from my place, friendly. "People come to food Rohrbach and Krum also have Both Krum and Rohrbach say is some com- they believe that there petition their over again, the business end closer to Bloomsburg to attract more business. "But the business known." Rear of 255 East 7th Street Bloomsburg, Pa. 17815 (717)784-3263 S Owner: William A. Coombs HOUSE OF mTELLIGENCE FABRICS Everyday you make intcHificnt decisions based on the inlormation you have available. Increase the amount of information and you've increased your ability lo make informed decisions. Hutchison Insurance Agency Inc. sorts through information for you, and otfers concise and clear advice to suit your individual situation. We prepare lor your I'uture needs and provide a sense of security so you can concentrate on the other imporlant decisions you have to make. Take a closer look at us. We know you'll make an intelligent decision. comple:te coveragp: business & commercial PERSONAL -HOME, AUTO, LIFE PENSION di PROFIT SHARING DISABILITY & NURSING HOME Custom Drapery Bedspreads Specialists - Blinds FREE ESTIMATES Call for in an appointment or stop and browse through the thousands of decorator samples Hours: 9am 5pm - SERVICE Men., Tue., Thu. & ^Hutchison Lisurance Agenc\; Lie. ' ^h Summer 1989 445-47 Market -Slrrcl liioomsbnri;. I'A ITHlo 7,S4-5530 314 Main Street Catavvissii. PA 17H20 35G-2:?9'2 - - - - Fri, 9am - 12 noon Wed. & Sat. 120West Main Street PA 1781 (717)784-1860 Bloomsburg, 19 MAPLE SYRUP: J^ Szveet Spring ^rcat by Tom Spock usually weather dependent, runs from late Most people go when a they need maple syrup. But with maple your backyard, and a tree in work, you can little to a grocery store tasty syrup. make your own February until the end of March. Sugaring started long before colonists settled in this country. Gallagher says the Indians maple made large slashes in the tree, inserted reeds into these cuts, then drained the sap into large, hollowed-oul logs. The Indians then heated stones, placed them into the sap until it boiled and eventually produced the sugary substance we know today as maple syrup. The Pennsylvania Power and Light Co.'s Montour Preserve, Turbotville, is probably the best place in the area to see sugaring first-hand. The general pubHc chance to see is offered the syrup production on the grounds of the Preserve. "Our process here is stricdy demonstrational. make on an average about We five or six gallons a year," says John E. Gallagher, consulting naturalist at the Preserve. Tlie sugaring process, Dave which is Rissel, assistant leader of Brownie Troop 1386, with a little help from assistant leader Dave Rissel and Brownies Elizabeth Wonderlich (center) and Erin Cundiff (right) prepare a tree for spile and bucket. Photo by Tom SpocM Sunnnner 1989 21 In time settlers arrived and began clearing the area. _cream, a sweet peanut butter-like Early Pennsylvanians imported more maple tre^s^to a land previously dominated by white pines and \, 'taffy', is hemlocks. The colonists also brought the advantage of metal products-drill make smaller holes for a ^produced by boiling the sap for two hours \ The sugaring season 266 degrees Fahrenheit. The is Gallagher says Pennsylvania two produces about 100,000 gallons things-warm days 40 degrees of syrup yearly. This ranks the and above and cold nights below state third in total the freezing temperature. In the spring, as the temperatures rise freezing, the maple, tree, wiU begin nourishment. sent up through the hours when above tree, warms, the sap and drawn back down into the the early spring, and not the Gallagher The hole is south' in dia- only flows up and down the "The sap wood drill really closest to the bark of the tree," he says. The spUe can be placed into the hole. of tasting real &L company as thanks &L Montour Preserve offers a wide variety The P P of outdoor activities explanations. Even with botii teclmical and practical tiiough generally associated with maple syrup production is tiie New England states, area residents are offered a chance to experience part of own heritage. , i pipe, m^ hollow shumac twigs, or into a container, usually a covered bucket. is treat is commercially produced ones. The sap then runs container added PP people throughout the their Next, a spout-like device called a 'spile' plastic tubing, that to 3,000 visitors to the for their support throughout the year. one-half inch wide, and no more far into the 'hard' or 'deadwood'. pubUc open house some 2,000 first-hand, plus the under the impression you must are make candy maple syrup. Some of syrup is also bottled in than two-and-one-half inches deep. Gallagher says many people to small jugs and sent to the staff and various on the more P P&L at the Preserve. School, civic, and outing fairiy it is step is to drill a hole enough groups experience the sugaring process why we sugar in summer months." side of a healthy tree, ten inches or meter. for the yearly attracts movement of the Syrup making takes time, but first reserve is is Vermont and York. The small amount of syrup produced is in the afternoon roots. sap you get good flow-that's The New begins to cool down, the sap it explains, "It's because of the simple. Stales behind more than any other the day maple syrup production in the United send sap to the buds for to As then poured into molds and left to cool. variable-the weather. Gallagher says sugaring requires at mixture \i' based on one^ is same way. One wiU make about seven basically the pounds of maple candy, which is bits to more concentrated in. made gallon of syrup sap flow, and cast-iron buckets to boil the liquid can treat, made. Spotza' Pennsylvania Dutch for ''be ^^"^"-"-^ The usually placed on the ground, or hung on a hooked spUe. After the sap liquid. is The sap, is collected, it's time to boil the now in stainless-steel containers, brought to a boil by means of a wood takes thirty to fifty gallons of sap to gallon of syrup. By heating finished syrup j; 258 degrees Fahrenheit, maple 22 >^*^ fire. It i\!^ make one aw\\\' ^Mmf:, \\^ y\y' *\\\\\\\\v^\»*!! Spectrum ^ COLUMBIA COUNTY CHIROPRACTIC CENTER DR RUSSEL M. HOCH DR. RONALD S, HOCH ON CHRONIC & DIFFICULT CASES INDIVIDUAL & FAMILY HEALTH CARE SPECIAL EMPHASIS HEADACHES LOW BACK PAIN • HIP & LEG PAIN SCIATICA DISC IRRITATIONS SCOLIOSIS SPINAL DISORDERS HEAD-NECK, SHOULDER & ARM PAIN ' ATHLETIC INJURIES • PERSONAL INJURIES • • • • • ' • PAINLESS • • PINCHED NERVES WORKMEN'S COMP AUTO ACCIDENTS X-RAY FACILITIES LOW FORCE TECHNIQUES ACTIVATOR -THOMPSON DIVERSIFIED THERAPEUTIC MODALITIES • TRIGGER POINT THERAPY • IMMEDIATE 'E?(periencecf on APPOINTMENTS Injury Cases AVAILABLE Insurance CPlans Welcome 387-1450 499 MAIN ST. BLOOMSBURG by Linda McLeod As a student of languages at fresh From the Farm Mary Washington College in Virginia, Rachel Bitler never imagined she would end up becoming a farmer in and Pennsylvania or spending her rural Readv For the Tohle summers seUing squash in Bloomsburg's Market Square. Bill Bitler, Rachel's husband, grew up in Bloomsburg on the same farm that once belonged to his great- grandmother. The couple inherited the farm in 1972, and that Bitler it was Rachel Bitler provides in this year customers with began a crash course in farming. BiU, stationed in Korea, came home just in time to plant the crops, and upon leaving, left Bitler to the harvesting. Her master's degree in French was of httle help with the task she was now about to tackle. "I can remember asking people, 'Is this a weed or a plant?'" she recalls. Almost single-handedly, Bitler now plants, cultivates, picks, grades, and seUs the produce grown on 20 of the farm's 60 acres. Her husband, farm to take some of my flowers and The next year I things to market. began going with him, he went, and Maple became a I until one day you've got to said, 'Hey, got a job up at Crest. ' stay. I've So off he were on a first-come first-served officer stationed in Frederick, The "We it it is also somebody to who do it. You minority. Besides, Bill," she says, I "He work with takes orders very weU." Bitler began going to the farmer's market in Bloomsburg by accident. "There was an c nearby 24 who woulo man who lived ^top here at the it" says Bitler. She I don't know how they heard about them, but they are very valuable to will run into like to "You can name almost any we makes her own jams, jeUies, town. to are reliable, but they are a grow everything from cucumbers, from eggplant and peppers, and catsup. "I found with my jams and jelUes that I'd picked up several good customers from out of ourselves than to try to hire people Bitiers to out. pickles, sauerkraut, relish, hot alone. more pleasant is has been in market whose family has the The Bitler probably grow have concluded, for what we're trying to do, that do work who kind of normal vegetable, and time. Bitlers prefer to to tomatoes. grew up farming," Bitler says. it. He went to college because you cannot make much money farming." Soon to retire, Bill will return to work with his wife full likes The are parking permits name was Rachel's ticket to her comer spot, and she no longer has com "Bill "He was longest line of marketers. cultivate, spray, and prepare for Saturday market. I to get that guaranteeing spots. Selection worry about camping Md., takes three-day weekends in the summer to help plow, was going I comer spot!" Now, there longest, or Until recently, the parking spots my truck. and sleeping in determined determined by full-time marketer." a Dickinson University graduate and Army homegrown goodness basis. Bitler laughs what she had when she recalls go through to get her remember there was a lady who would come on to favorite spot. "I can me because they keep coming back." Business a lot about. regular. I market day, We started learn so we comer could beat each other to that spot. I was coming in at 2 a.m. something Bitier knows lot of people are so see them, if not every Saturdays, in the season of gladiolus. arriving earlier and earlier is "A at least every week. You what they want and save that littie bit extra in there. The repeat customer is absolutely essential." Spectrum PAoio courtesy ol the Press-Enterprise Rachel Bitler used to the Market Square. Even when it her stand, Bitler have to get Now there up at 2 a.m.just to pick her favorite corner location on are parking permits guaranteeing spots. comes to setting up demands perfection. been talking about her hfe as a marketer, says, "I like the work. "A lot of salesmanship depends on how you display your wares, so you There's a had better do sold it carefully. I've gotten pretty meticulous with how I do it. I grew lot it, I it. If I of self-satisfaction in cleaned it, I displayed didn't take care of would have bugs, worms, or is a direct result of my it. it, I it, it rots, so efforts. It's it one of the clearest cases of cause and 'You can name almost effect I can think of." Bitler any kind we of vegetable and probably grow can be found every Tuesday, Buy George! Loans for cars, schools, home Improvements, vacations, business. and evefv good reason oI your hometown bank. Thursday, and Saturday morning, April through November, in it' downtown Bloomsburg's Market Square. Whether you want to talk I'm a real pain to my husband because he just wants to put everything out there, which probably sells just as well." She pauses, then adds, "But I like to think I do it better." Bitler, smiling the business, tomatoes, or even French, there's a lot to be learned from this woman who seems to have made happiness her language of independent hfe. S KG BANK PHI.OOMSBL :i)Ll MBIA TRl'ST 1989 RJU SElMCf OmCES TO SEfVt VOU MAIN ST -lOIOS MAPCTTS1 scon TOWNSHIP - 3i7 UAJN 51 N CAUMSSA A MW I Summer CO. C whole time she's . 1=1 25 £egs !^^ rloiiiulei Columbia County (Bringing the ocean to by Staci Wilson to take some home with me at night for dinner, but there usually isn't Fresh seafood! Thanks to Eddie's, LeVan's, and Al's seafood stores, people who enjoy ocean delicacies don't have to drive four hours to the shore to get the type of food they love. Eddie's receives a shipment three week from a supplier in Hazleton. The supplier receives fresh enough over the East Coast. The drivers come direcdy from the ports where the fishing boats all Pho\Q by satisfied." The Orange Roughy, an imported from New Zealand with a very mild flavor, is a local favorite, as are fish Believe permanent it or not, squid is squid." Serucci's restaurant, Bloomsburg, has a squid dish on menu. Philadelphia ports early in the chicken. in, and take the catches right to Sometimes the supplier even makes a trip to the morning and deUvers the seafood to the stores that buy from him. Al's on the New Berwick Highway is owned by Al Green, Jr. Al's is in a trailer which contains a walk-in cooler and two display cases. Based in FrackviUe, where the main store, offices, and warehouse are located, Al's also has stores in Shamokin, Pottsville, Lehighton, and WOkesBarre. In this area, haddock and flounder are the big Shrimp, with its many different ways of preparation, is also very popular. Judy Kessler of Eddie's seL a school of Cajun Catfish. She says, I would like ^6 sellers. Debbi LeVan says haddock and shrimp are big sellers. a of the stores. LeVan says, "There are a lot of Italians in the area. You have to carry fixture in all the warehouse. come Tom Spock Brazilian Lobsters. times a seafood daily from drivers even keep the customers to Many best, makes until its marinate them in garlic and butter and fry them up. Octopus a great hors d'oeuvre. it's Buccula tender and serve is it BoU with a dip. a heavily salted cod. It's a very popular Italian hoUday dish. say frog legs taste just like To Nationally bring out their flavorful it's not as popular as catfish or lobster, but in Columbia County, calamari (squid) is a popular seafood. Spectrum WAGNER'S TROPHIES & ENGRAVEABLES Plaques* Medals* Awards Ribbons'Engravings'Trophies Pholo by Commuters need at its Route 1 1 not worry about downtown offers traffic. Al's seafood off Tom Spock SPORTSWEAR the truck Specializing in Engraving location. and Computer Embroidering. If you're not satisfied with LeVan how your seafood dishes turn out at home, try some of these suggestions from Judy Kessler and Debbi LeVan. Kessler says," Boiled lobster loses some of its flavor. Broil it." To broil a lobster, first crack the shell by hand. Cut away the membrane on the underside with scissors. Put the lobster in the broiler, shell side up, and cook until red. Flip the lobster, coat butter, and broil until the it turns with melted meat mms brown. LeVan has different lobster preparation advice. Her suggestion to boil the water, put the tails in, She says,"It's fishy Nothing at all like crab." Whatever your seafood pleasure, the stores in the area can accomodate you. But from frog legs to flounder, any taste can be satisfied. S disagrees. tasting. BREAKFAST. LUNCH. DINt^ER. PERKINS. is meat comes for misses is i.::^^ and from Jonathan when Martin, Jody, off. Most seafood women's clothing Greet Spring juniors cooked crab legs can be boiled or the The Dixie Shop distinctivt: with fashions and then bring to a second boU. Pre- steamed. They are ready to eat 138 East Main Street Bloomsburg, Pa. 17815 (717)784-6025 steamed, baked, few people think about using their microwave to prepare the dehcacies. Clams microwave well. You know they are done when the shells open up. It's quick, easy, and Uiere is no flavor Hang Ten, boiled, or fried, but very Inclinations, Devon, Alfred Dunner, Russ and Monet. When you're al loss. Kamaboka is an imitation hungry lof a good meal a good price. Ihink Perkins' Family Reslauranl. For breakfast, lunch, or dinner, count on Perkins to liil your plale without crab meat used for seafood salads. It is made from Pollac fish. Kessler thinks it makes a very good seafood salad but emptying your wallet. 187 Central Dr., Bloomsburg (717)784-1140 26 E. MAIN STREET. BLOOMSBURG, Pa. 17815 (717) 784-5680 Summer 1989 27 sculpture with spindaUy legs, which needed for movement around the shore, and a beak to peck at clams, by Tom Spock Beamer crabs, or seasheUs," says. While the seashore of Maryland might seem like the logical place to "These are aU things that are important to me because I like find something called a "Tidewater seafood." Chicken," don't expect to see one a catch-phrase," says Beamer. Unless you visit the Bloomsburg University sculpture studio, you may never discover what Tidewater Chicken looks Uke. people might wonder what a there. Tidewater Chickens vary in shape and size, as do the many different social issues they represent. Karl Beamer, associateprofessor of Beamer then named Tidewater Chicken a art at Bloomsburg University, created the Tidewater Chicken theme about fifteen years ago in one of his sculpture classes. "I wanted to make a is. It it it. wasn't idea as a mental process, just "It's "Some my more of make up this nobody can they become a way to make believe serious social commentary in a humorous way." The Tidewater-Chicken-PunkRocker stands nearly three feet tall a reflex reaction. I'U bizarre thing that — and colored outrageously with the is spiked hair on the top of its head. "I had a sad, people melancholy reaction to who feel they have to be visually outrageous to feel a sense of being special, as a unique individual," Beamer says. Tidewater-Chicken-Tealess-Pot was made as a design situation. Beamer points out, "the oversized handle and porcupine quills are meant to puncture your fingers, no spout, so can stiU there's no and there's But you tea. have a party." Beamer also uses the sculptures as a way for students to express personal opinions. The Tide water- ChickenGrandma, and The ROTC Rooster were the result. "One day in class we were discussing cliches and stereotypes and how truthful, untruthful, and boring they can be," Beamer notes. The Sculptor Karl ROTC Rooster reflects the military presence ruffles on a campus, the Tidewater-ChickenGrandma has an apron, and is a little wider than she Pholo by Tom Spock Karl Beamer uses his Tidewater Cliickens to communicate and views. '2Q political his social is high." The Tidewater-Chicken-ClanBowl-Bury-My-Heart-at-WoundedKnee reveals the poor treatment the Native Americans received. Beamer wants to do another memorial the potentially dangerous chemical sculpture "in the highest esteem for used as a defoliant in the those people, if I can do the imagery good enough. When I evolve or arrive at that point, I'll know," he says. The Tidewater-Chicken- ViemamVet-in-Search-of- Agent-Orange relates the pUght of those exposed to Viemam War. Unfortunately, the chicken was broken some years ago. Beamer joked he had it buried in the Arlington Spectrum E fe about," student Beamer admits. A former was lucky enough to receive one as a gift. "1 much won't have The Tidewater-ChickenTraveUng-in-the-Fast-Lane-GummiBear-Container was sculpted to hold she ever wanted was a chewy candy, one Tidewater Chicken," Beamer says. nine inches of the "So when she got married I gave her one as a wedding present--The of Beamer's favorite snacks. Tidewater-Chicken-with-Chicken- to possess a special life spirit. Pox--it had nuclear splotches around While The Tidewater Chickens evident only in the clay chickens. the Tidewater Chickens but they seem mechanical, fabricated-too most people, has imperfections. The clay Beamer admits he, like know is there's a spoof of himself. no reason to my house and 1 much technology. My more expressive than [the chickens] are filled with life spirit." can't find one of the sculptures he cares for go bonkers. That's a personal reflection on my own vulnerability, and if 1 don't in is Beamer be afraid of bats," he says, "but put one work anything I've ever done, and these Tidewater-Chicken-in-Search-ofthe-Lost-Bat is "I have done some in bronze and metal, described as a perfect world, "I seem Beamer all says he believes this special quality all it." don't always present what can be Photo by Tom Spock it, it validity." had one senior student a few years ago and all laugh about more than the others-"That would be like asking which one of my children more." I me love S earner / social feathers National Cemetery next to John Kennedy "I think it's appropriate because they're both unresolved issues." Beamer isn't certain Tidewater Chickens ten in liis Phoio by Tom Spock how many exist. There are One of Beamer's unique designs — TheTidewater-Chicken-Tealess-Pot.. office alone. "There could be some out there I've forgotten Summer 1989 29 Cataring bo G^Grv (culinarv) naad Pride and success are essential ingredients has a bad name to begin with," he says, "But it's really not true any more. We would like to let it be known that hospital food is not what people think it is. It's really good food." Abbott maintains that his intent is not to compete with anyone in town. Catering simply takes the edge off hospital costs and helps pick up employee morale. "We love getting involved in something where we can set up real fancy dishes and carve melons. It's really kind of rewarding." The hospital service caters any type of event, and prepares everything from chicken to filet mignon. The staff enjoy doing buffets but can provide service personnel as well. Abbott says, "We are very flexible. We'll do just about anything." 'We love getting involved in something in a great recipe where we can set up for area catering dishes and carve melons fancy real . . . It's really kind of rewarding' by Linda McLeod When we think of celebrations, we usually think of food. But in Columbia County, it's the other way around. The catering done in this area is cause enough for celebration. From meat and potatoes, to cakes and ice carvings, you can count on a job weU-done. Ask anyone at Brown's, Fought 's, Ridgeways, the Hotel Magee, or even the Bloomsburg Hospital, and they'll tell you catering is not just about food-it's about success. It may come Hospital is as a surprise to learn that the Bloomsburg catering to the community. According to Xavier Abbott, food service director, the hospital began its catering services about two years ago when the kitchen underwent expansion. "We don't advertise because our main responsibiUty is patient feeding. Secondary is employee feeding-but when we have the chance, we really enjoy doing outside catering," says Abbott. "It's good for public relations, because hospital food just 30 Fought's Catering of Espy, a family-owned and operated business, also caters celebrations from clambakes to reunions and weddings. If the name looks familiar, perhaps it's because you've tasted one of their delicious pancakes from Fought's Buckwheat Pancake stand Bloomsburg Fair. It was this stand that inspired company "We at the them to form their catering were having a dinner for those who helped us," says Britt Fought, "at which time a friend asked us to cater his daughter's wedding." Buffets, featuring a variety of dishes made mostly from old family recipes, are Fought's specialty. Some customer favorites include Chantilly potatoes, baked macaroni and cheese, meatballs, and Italian baked chicken.. Brown's Catering of Danville also mean business when it comes to food. Brown Enterprises began in 1955 when Robert Brown Sr. moved to Danville. A student of the prestigious Cordon Bleu, Paris, with a master's degree in Home Economics Education from the University of in 1981. Spectrum Louisville, Brown has business that he has created a multi-miUion dollar now passed on to his son, Robert Jr., and his daughter, Liz. The company currently employs sixty-two. Brown's will cater any type of event. Brown Sr. says "The smallest thing we ever did was four baked potatoes, and the biggest was a meal for 10,000 at the Bloomsburg fairgrounds." They'll do as much or as httle as the customer wants, supplying everything from waiters and tents to giant cakes and elaborate ice carvings. Brown says, "The sky is the limit. The majority of people around here are interested in a nice, good, solid meal at a reasonable price. We could cover the whole gamut with our experience. We have the expertise to get as extravagant as one would want to get." Brown Sr. is considered of the finest cake decorators anywhere. He has made cakes weighing up to one ton that have served over 4,000. Often, the cakes must be made in sections, transported, and then assembled and decorated on-site. compliments from numerous stars, including Red Skellon, Kenny Rogers, and members of The Beach Boys. Several stars, including Bob Hope, have dined with the Browns at their Danville home. Catering is not the Brown's only venture in the food business. Their kitchen is open daily preparing meals for the elderly and shut-ins in the Columbia County area. Tliey also manufacture deli products for supermarket chains, their biggest sellers being baked lima beans, which they ship out by the ton, and cole slaw. From scratch, they make also their own butter roUs, pastries, sticky buns, and cheesecakes. The younger Browns seem business in their blood. they were babies, we to have the Brown Sr. says, "When brought them over in at night to the kitchen. The dog would watch them while we worked through the night. They were just totally bom into the company." Opening a restaurant is their laundry baskets dream, but they don't plan to rush it. The elder Brown says, "We trj' do our homework. I was in to :^ Annually, Brown's cater the business thirty-three years when shows at the Bloomsburg Fair and night <^sr^^y^y^&W have received *LIVE SPORTS BROADCAST ROCK OVER L0ND0N**JA7 **SOLID R0CK*TICKET AMATEUR HOUR**EXP'" **BLOOM NEWS*DAN I handed children. it over to the Maybe it will go another thirty-three BLOOMSBURG UNIVERSITY STUDENT RADIO 10 a.m.-2 a.m. DAILY 10amT02amDAILV **NIGHT TALK'^ BASKETBALL* ***F0UR CROSSWAT REGREF * * *0'" 91 . .V y FM 91.1 & REQUESTS (717) 389-4687 Summer 1989 WBSC 640 AM BU's On Campus Radio Station XID .NTAL RTY* w AVE* ME TAL** STLING * * * * * HOUSE PARTY Teams of r 10** R0CK*WILD BILL ,E RACK*BUZZ AND E BLOOMSBURG UNI VERSI aSSIC ROCK BLOCK 5 * * * * .T ON CUE*REQUESTS **DR. 31 years.' Two of the finest local restaurants provide catering Ridgeway's Restaurant and Lounge, Bloomsburg, services. a large provider of catering services in the area, offers a varied menu featuring such main dishes as Top Round of Beef, Stuffed Shrimp, Hot Roast Beef Sandwiches with Gravy, and Lasagna. As Ridgeway's to the public daily, they prefer to is a restaurant do most of opened their catering to seat small parties of up to Ridgway's will serve meals either sitdown or buffet style, and custom design the menu to fit the on-site, 30 however, they are able at the restaurant. customer's needs. The majority of people around here are interested in a good solid Photo courtesy of Foughl's Caleiing meal at a reasonable Fought's Catering price' Covering a 150 mile radius. The Hotel Magee, Bloomsburg, is available for picnics, clambakes, weddings, cocktail parties or any other special occasion. They handle anything from small intimate gatherings to gala events for thousands of people. The hotel has a variety of banquet accomodations most conducive to business gatherings, weddings, and other large events. Their five banquet and meeting rooms can handle groups of 30 to 130 and the catering staff will assist the customer in planning the event is a family business. which may include cocktail parties, hospitaUty suites, and elegant full course dinners. Though methodical in it's planning and preparation, buffets, catering creators. is an The that is means much to it's community of Columbia County artful process catering seem to share in a common feeling about their work-pride. Whatever caterer you choose in this area there is one recipe that you're guaranteed to Mke-success. S TENDER LOVE PET SHOP Birds • Tropical Fish Small Animals • Reptiles Complete Line Of Pet SuppI Hours: 10-6 Mor^.,Tues. Wed. 10-8 8c Thur. & Fri. 10-6 Sat. 32 157 West Main Street Bloomsburg, Pa. 17815 (717) 387-1919 Spectrum Aloha Siama Alpha Supporter of Special Olympics Alpha Siama Tau Supporter of Pine Mountain Delta Eosllon Beta Supporter of Red Cross Phi Siama Siama Supporter of the National Theta Tau Kidney Foundation Omeaa Supporter of Bloomsburg Nursing Home Phi Delta Supporter of the American Cancer Society Phi lota Chi Supporter of Special Olympics Chi Sigma Rho Supporter of American Cancer Society Chi Theta Pi Supporter of Special Olympics Siama Sigma Sigma Supporter of Robby Paige Inter-Sorority CounciC of bloomsburg University « rm dm^, m. b» m^ me Even when it's it's bad, better than liver main by Gail Thompson Rippey items. So, stores There's no disputing it. Pizza we may have left out a lot of good pizzas from convenience and street vendors. [O.K., so there aren't any street vendors in is by far the favorite food of students at Bloomsburg University. But which Columbia County, but pizza toppings. is We To be absolutely impartial, we only tasted cheese pizzas. Again, we may have slighted a pizza place considered the best? Determining which one looked and tasted the best was the task the Spectrum staff of sixteen journalists sure the results invited three And just that make weren't biased, we boldly accepted. writing instructor at makes to account on our survey sheets, those reading the evaluation should keep in Bloomsburg University; Floyd Walters, reading mind Lewisburg Middle School; and Deborah Barnes, assistant director of Law Enforcement at Bloomsburg University. The crew forked out their own funds to sample sUces of small pizzas from fourteen restaurants in the Bloomsburg, Berwick, and Catawissa can areas. of Not every place in town that serves pizza was contacted for the amount, specialist for the survey since we 34 What we missed out on, we may never know. Although it wasn't taken into F. Walters, that pizzas from the same place on the same night, same person made them. taste differently even if the None of our tasters knew where the pizza they were eating came from-all they saw were the boxes with names scratched out or cut off. Each pizza was given a number and the samplers rated them on a scale the Hholo by lorn Spock 1 to 5 according to the appearance, taste, Tony Serucci, Bloomsburg, tosses dough around. his and consistency of the cheese, sauce, crust, and seasonings. Each pizza tried to stay with only those that served pizza as one of their delicious pepperoni pizzas, but only fair cheese pies. to community guests sample the pizzas-Janice if there were...] also didn't consider the also received an overall evaluation. Spectrum Here are the inconclusive, lessand probably unreliable results of our taste-testing adventure. than-scientific Berrigan's Subs of Bloomsburg [12" - $3.71] No one was sure why (maybe it was because came from a hoagie shop) but this pizza was by far the most unusual looking - it had green flecks of it. Those participating something on it in was the survey concluded the pizza greasy-looking, long on cheese but short on sauce and had an "old and tough" crust. One taster summed like this: "It looks strange strange." and it up it TOTAI. [^FAUTV CENTE:R tastes However, another thought the pie tasted great. Overall, we was an average pizza. Bob's Subs of Bloomsburg [12" thought - it $5.25] Complaints of too oregano dominated the evaluation of this pizza. The cheese and were good, but said. After devouring the sauce editor Lisa that crust tastes just like a sampler Pholo by Tom Sfxick much - ugh! many nn^"^^s slices, senior Barnes earns the title 387-8206 of "It manila folder," one 146 Pizza Connoisseur. E. Mam St. • Bloomsburg. PA But Bob's has no IT'S NICE TO BE AT THE TOP! ONCE AGAIN HONDA HAS BEEN NAMED #1 IMPORT OWNER LOYALITY FOR THE 1 2th STRAIGHT YEAR! A RECORD THATS NEVER BEEN EQUALED Polkand Co. Leading Import Solos Analysis of 89 DOCUMENTED — R. L. THE IMPORT THATS IN A CLASS BY 1 ITSELF! NEW BERWICK HWY. BLOOMSBURG, PA 721 387-1980 OPEN 9 A.M.-8 Summer 1989 P.M. DAILY, 9 A.M.-5 P.M. SAT. 35 reason to fret woman who over that eats —who'd take a manila folders seriously? Domino's Pizza of Bloomsburg - $6.29] The quality of deUvery [12" service rated higher than the taste for this pizza. Comments ranging from "bland and basic" to "better than it looked" were scribbled on the score sheets about this pie. One taster, obviously obUvious to appearance, thought it was a great pizza. Januzzi's Pizza of Berwick [9" $4.75] Even the students - on Spectrum could throw together a more eye- appeahng and mouth-watering pizza from a box of Chef Boyardee mix than this pizzeria-produced disaster. doubt about was it, this pizza No the general consensus looked gross. Its consistency was like paper, and if that wasn't bad enough, there was too much dough and not enough ingredients."A bargain-brand pizza," Photo by Jan Walters evaluates a mound of mozzarella. Tom Spock one taster concluded. "If you ordered extra of everything, this pizza might. Juniors * Misses * Apparel Accessories * Shoes J.gMoot * Cambridgt Susan 'Bnstoi * 'WooCricH Qinnie!)ofiansen 'Etienne Aigntr KRiCKETT SqiARE m 53 W. Main Street Bloomsburg, Pa. (717)784-4533 36 330 Pine Street Williamsport, Pa. (717)322-7841 Spectrum MIGHT be tolerable." We make no promises on that one. We hope it was looking, crust it was was good the The tasting, too. one thing everyone a one-time mistake and not indicative raved about. Most tasters rated this of pizza above average, and one went so all their pizzas. King's Pizza of Berwick [12" - $5.09] Although pizza eaters got plenty of pie for their that great tasting. It money, it far as to say [12" - $4.60] The on greasy appearance had kept many didn't have from venturing a taste of the pizza. Luca's Pizza in the Columbia rated very high It on cheese with our but rather dismally in the taste. A real looker, but a Several samplers said dud it enough cheese, the crust was too chewy, there was too much seasoning and too many air bubbles. Napoli's Pizza of Berwick [12" size only, $9.65] If you're a cheese-lover, this pizza is for you. was one of the best he's Napoli's Pizza of Bloomsburg wasn't looked and tasted average, the surveyors said. Mall [one it ever tasted. - $4.50] This pizza was no carbon copy of the one that came from its sister neither looked appetizing, nor shop. It sauce category. The overall taste was did taste that considered to be above average. of everything on this pizza," one taster tasters, Luigi's of size - Bloomsburg [personal comments $2.99] Favorable from one and all were bestowed on this pizza. It wasn't only good it way. "There's too little commented. Pizza Hut of Bloomsburg [personal size - Pholo by Tom Spock $5.29] Everyone Deborah Barnes and Floyd Walters agreed this one wasn't up to basic select their slices. Products and Chemicals. Inc. is an international supplier and producer of chemicals and gases, headquartered knows in Allentown, Pennsylvania. Air Products that strong a successful oomsburg communitv involvement is the basis formula for growth. Air Products salutes for its fine work in the communitv and its exemplarv educational involvement. AIR /^ PRODUCTS t:z: Summer 1989 37 The sauce and cheese were dark and browned, but this pizza was determined to taste much better pizza standards. than it the crust of this pizza." (The diets of some of these people must be horrendous.) Bloomsburg [14" Rave reviews all around for pie. "It's good and cheesy. It Serucci's of looked. Pizza Town of Catawissa [14" was $5.65] Cheese the - overwhekning this thought the The gang pizza tasted pretty good taster. and gave an "above average" "mmm, mmm." ingredient on it smells good. this one. recommendation. It tastes Overall, it S Hallmark Cards and Gifts an Almost everyone who rated had a great taste. This pizza's only downfall was that it had a shghdy bland - tasting crust. eater said. 6 this pizza said it Sal's Place of Hallmark Shop was was one of All another could say the better pizzas in the area. this one," Miller's good," said one Romeo's Pizza of Bloomsburg [12" - $3.75] The conclusion of the tasters was that this pizza indeed looked as good as it tasted. "You got your money's worth on - $5.75] Bloomsburg [12" $4.25] There were even amounts of West Main Street Bloomsburg, Pa. - all ingredients on this pizza; the only problem was they were • One all overdone. participant said "shoe leather would seem to have a better taste than Husky Ambassadors "Share the vision that commitment to the University should can and lost a lifetime!" Sdect CCotfiing for The Husky Ambassadors represent the best qualities of the student body at Bloomsburg University. They participate in special activities and programs that bring the alumni, student body, faculty and community together. For 38 more information call 389-4058 Women 131 West Main Street Bloomsburg, Pa. 17815 Spectrum ^Ae 7^ g^ea "Where Customer Satisfaction Is Our Main Concern" ^gg © t^^n^t/ LIBERTY CHEVROLET-CADILLAC "We're Easy To Deal With" Local bakeries keep their Guens hot and their businesses booming By Cheryl Iffland when baked goods In an era are usually mass produced for mass consumption, it's nice to find bakeries where old-fashioned charm and hospitable service are stiU an integral part of doing business. In this area residents have two such places nearby - Stewart's Bakery in Bloomsburg and Dalo's Bakery in Berwick. enough are lucky to John Stewart, owner of Stewart's, has always made his living in the bakery business and has carried on the traditions started by Roy his grandfather sixty years ago. Stewart started the bakery during the Depression in 1929. "He had three trucks and he used to deUver from house to house. was He had a regular route, but a lot of work. Plus it it was an extra expense, so he quit that in the 50's," says Stewart. His grandfather died in 1972 and that's still when He was Stewart took over. going to high school at the time, so Phoro by John Stewart, with the help of his Ruby, carries on the baking tradition grandfather Ray, Tom Spock grandmother begun by his 1929. in he did both untU he graduated in 1975. He says he thought about going to college, but hechose to wholesale begins keep his Much like Stewart's, Dalo's is a long standing tradition. Brothers Nick, Paul, and Donnie Dalo operate the business with their father, Donato Dalo. Their grandfather came over from Italy in 1906 and went to work for a bakery in Nanticoke. He then started his own business in Berwick in 1910. Donato eventually took over the business. "He's still here," says Nick, "but he's planning to retire. Then my brothers and I will take Baking goes on 40 10 p.m. Their three it by 6 a.m. At making pastries, doughnuts, and cakes. At 4 a.m., they start midnight, they baking for start retail. supply of bread, pastries, This includes baking a rolls, cakes, doughnuts, and even pizza to fill telephone orders and those from walk-ins. Most of Dalo's business comes from walk-ins. They close at 8 p.m. and then the process starts over again at 10 p.m. Dalo's has twenty-three employees. lot "We have a small building, but a of work goes on inside," says Nick. At Stewart's Bakery, there are no over." continually. at dehvery trucks leave with grandfather's business alive. at Dalo's almost The baking of bread for employees, just John and his grandmother. Together they keep busy filling orders from Spectrum Russell's Restaurant and from other Everything's fresh everyday. customers. can't catch up; a.m. and the day depending on the orders needed to be filled. Typically, Stewart wUl work on making cookies, bread, and hard rolls. Their day work starts at 8 varies each His day usually ends work twelve says, "I at 6 p.m., but he to fourteen hours You you can't do anything ahead of Ume. But if you work hard you can make a lot of money." Although they are small operations, they are able to compete with the bakery sections in large supermarkets. Stewart says, "Well, from what my hear I Mine is stuff is better. made from scratch; theirs are all frozen. But guess you could say competitive." One I it's thing the Stewarts take pride in is As their low prices. Stewart's grandmother says of PDoio by Tom Spock supermarkets, Dalo's Bakery "One time they're giving a day during the holidays, if not As more." if to you, these long hours are not enough, he works them six days a Stewart's bakery but it paying for has a walking in, is four hours open almost twentyis just one employees who a day. Paul Dalo of the twenty-three keep the business going. it!" Her grandson adds, "You got your people that like your week. it and the next time, boy, you're is homemade stuff and you got your people supermarket stuff. that like Simple as your that." S old and small, homey atmosphere. Upon the mouth-watering aroma and warm, friendly people take you away from the hustle and bustle of Specializing everyday hfe. The kitchen and the one room. Customers must pass by the oven and the tall racks of baked goods to get to the Trophies of store are all in counter in order to purchase something. The oven feet and is All in Kinds THE ten feet by ten takes up an entire wall. "I it have to feed it with coal three times a day," says Stewart. NUT BOWL Stewart takes pride in his work. "It can be a pain, but advantages." He it has doesn't and its make deliveries like his grandfather used to, though. He says, "I'm trying to make keep expenses as Pro Shop • Snack Bar a living; trying to low as possible." Dalo says, would recommend somebody who "I the bakery business to is willing to work. to start your own It's very expensive bakery business. The equipment cost is very high. A single mixer costs thousands of dollars." Dalo adds that the long hours make it difficult to plan ahead. "You Rt. 11 North 784-0202 New AS-80 Scorers put in fourteen to sixteen hours a day. Sumnnerl989 41 Compotin j witb the Bi j Time Small independent grocery stores provide old-fashioned charm to compete with chain grocery stores shop By Gail Thompson Rippey Modem conveniences. stacked to the hilt Shelves with more items than the brain can possibly comprehend. Big, bold enticing signs. Pre-packaged, pre -priced foods you can't get a look Elaborate displays. Employees that get as lost as groceries if them around. As one might expect from a place named Pop's IGA, this store along Main Street in MiUviUe presents a pleasant change of pace. Pop's has no want there are some who you decide you don't and get them to venture out yourself. Enough about Pop's. It's the outside of the interior of that exemplifies what grocery stores were before they became SUPERmarkets. elaborate advertising agency-style The wooden floor creaks softly as one casually meanders up and down pretty, eye-appealing plants hanging in them. Pop's doesn't you do trying to find Long Pop's will even deliver your with old-time friendly signs blaring in the windows. Instead, Bright hghts. at. at stores atmospheres, there are stiU a few of the aisles. Surprisingly, there aren't have one of those handy "parcel pick- any shelves towering above your don't punch in numbers on the up" head. Most of them keyboard but instead drag your parking level. There's a good selection of something. lines. Cashiers groceries across a plate that emits a If those are the things for, about going to the some folks can't resist in, either. And no, there isn't a blacktopped parking lot that has lines painted on monotonous beep. shoppers yearn lanes that grocery they can forget little food markets. But for people who'd just as soon situated acres away from But you can pull in it the store. right next to Pop's or hitch-up the horse and buggy at the are right at eye- items displayed on those shelves, but Back at the meat counter, the red meats aren't wrapped in cellophane or stamped not an overwhelming one. with prices. pound What the cuts cost per on a blackboard. Candie Funson, who owns and operates Pop's along with her husband post. is listed Rich, says she knows her customers could drive into Bloomsburg and probably save a buck or two and have a better selection from which to choose. That, however, isn't going to change the way she operates Pop's. Pop's, she says, "is basically the same thing as a chain — store only a smaller scale and everybody on knows Cynthia Williams, owner of the Kwik Shop, Bloomsburg.says that while her inventory may not be as large as other grocery stores, she still gets a business from customers the market., who and expect good lot of live near service. Pholo by Tom Spock 42 Spectrunn everybody. It's more like a family — and the people who come in are always friendly." Providing something the big stores don't, such as ring bologna and kielbasa made on the premises by inhouse butcher Roger Wenner, has also been a plus for Pop's. "We've had people coming in here from Berwick just to buy our all the help get along meat," Funson says. Pop's IGA, Because Pop's is affiliated with the Independent Grocers Association, Funsons are able to offer a complete hne of groceries. the "We'U Uke bring in the new believes items, size able to be served warehouse. Now oldIt butcher, Roger Wenner, who makes own few of our regular items to keep up on the ones the kids will bug their mothers for," Funson says. She adds that she's fortunate as a small store owner to be able to buy IGA products. "My store is one of the its good even has an in-house the fad items, and we'll just IGA in fashioned service. fairly alternate a few Millville, still his ring bologna and kielbasa. by the you've got to have so many square feet or else they won't deal with you." Pholo by Tom Spock Having the IGA products, Funson adds, "is one way we can compete with the chain stores. I think it would be tougher for us to compete if we lost The meats are freshly cut and some of them are from the Shutt herds Cuts in Espy. "The only thing that that graze near the store. can offer folks is also a boon to 1 "We do a lot better in the Funson says, "because customers don't want to drive to think our selling point is winter," difference in business for on a day when that don't Bloomsburg. You can really see the is we really compete decided to change the name Pop's operates the store along "I'd guess our prices are higher," with she adds. "I know I can go into the grocery store and buy things cheaper. Shutt has gotten so attuned to what his offer items they call loss leaders and customers want that he knows what to can buy them in the store cheaper than bring them even I But only to our location and with her husband, John. approaching." Gordner's Market, but the Funsons is we live here that the the chain stores' a The Funsons have had the store three years. It was originally if they forget to ask. "He has one lady he delivers to that if because Candle's father, Charles she forgets anything, and he Thompson, had put up the money to buy it. If Pop's seems as if it's an oldfashioned country store, Ray Shutt and Sons Meats and Groceries, along Toby Run Road, near Danville is even more so. With its out-of-the-way location, a lot of meat and grocery orders are he just takes delivered instead of picked up, Shutt number. Sunn nner 1989 who Cold the convenience," says Carol Pinto, who owns and business. storm is true at J.P.'s chain stores can't that affiliation." Pop's location The same says. it up knows to her," says Ray Jr. The Shutts admit it, ShuU's son, may stores can offer, but "wiili we give, belter," Shutt be a little Down Jr. I all ihc think our prices are says. "They might higher, but they're worth it. in Danville, you're only a Up here, you're a customer." I can get them off a wholesaler." Pinto says the supermarkets and fast-food restauranLs along Route have all 1 but eliminated the .small independent grocers in the their prices never come close to what the chain service a select few. Grocer>' stores area. "We're one of tlie few left," she adds. "We've been in business fifteen years now and we've seen so many of tlicm come and go. When we opened our store. Giant wasn't there and neither was Burger King. do an awful lot for lunch We big part of our business but — — used to it's still a we 43 didn't have a lot of competition." Marilyn Brewster-Lauffer, Ph.D. is just Licensed Psychologist for Traditional and innovative psychotherapy for adults and couples stores. Treating customers with courtesy one of many means to success Ray Home, a part owner of the Slabtown Convenience Market, just off Route 42 south of Catawisss. In addition to the market. Home, his son, Wayne; and his brother, Daniel, own the Slabtown Auto Sales and the restaurant inside the market. Yoga classes Along with management and diet-free weight control You know at a probably will. The personal touch basically how a store should be operated. That's their also is customers ketchup or anything like Home may that, but we the basics," he adds. they are not as high as 259 West Main Street some of the is that a at and also shop Although the Slabtown Market many 'Mom and Pop' grocery stores have gone by the is wayside. we compete with the chain 'Mom and Pop' were stores of just about what "I believe the stores the stores. our selling point really don't do the convenience stores' those at the discount food stores, but "I think will doing well, acknowledges that his not be as low as some of convenience the main shopping big store "I'm not saying you can come in here and buy six different brands of prices what keeps is customers coming back." 'A lot of Home says. all if the employees are courteous, if they speak to you and say 'come again,' you essential in the grocery business, do have you're going to pay mini-market. But service, having a weU-stocked line of items Stress more name suggests.," Home says. "They sort of wanted them to stay open when they wanted. They'd close Hours by Appt. (717) 387-1832 MEN'S- WOMEN'S - CHILDREN'S VINTAGE CLOTHING & ACCESSORIES WHAT ARE YOU From Casual to Fancy 1860's to 1960"s LISTENING TO? LARGE SELECTION OF Chances are, if you've been listening to a slick sales pitch from a smooth stereo salesman the tune has been pleasant. Until he mentions the price. Then the pitch hits a sour note. Well, listen to this. For the best prices, the best selection and the only place to make your sound decision, come to the Arcus Brothers. The stereo of your dreams is waiting for you at a price that is music to your ears. Over 10,000 video movies to choose from - VINTAGE COCKTAIL DRESSES AND JEWELRY FOR YOUR NEXT SPECIAL AFFAIR! If you're going to clean out your attic, have a garage sale or estate liquidation call ... us first ... cash paid 7 for $10 ARCUS BROTHERS East & Third Streets Bloomsburg, Pa. 17815 (717) 784-4000 " Route 42. lola The house where the red dress files. Hours: Thursday through Saturday or by appointment 44 4bO~0^00 Spectrum at They'd take off 5 o'clock. Wednesday afternoons. But to make market go, you have to be open a a lot of hours. "The customer sort of governs what the hours are," he adds. "I think that has been the biggest downfall for a lot of the 'Mom and Pop' stores." Not only did the lack of hours Wendy owner Boyer, of Boyer's contribute to their downfall, so did the Country Store, lack of inventory, according to Mainville, Cynthia Williams, owner of the Shop Market at 223 Iron Kwik says that her biggest problem St., is that distributors Bloomsburg. "Some of the little 'Mom and won't drive out to Pop' shops went out because they her store to deliver couldn't afford to buy the inventory," only a few items. WilHams says. "The big chains," she adds, "are putting out the Uttle guy. The thing is, though, years I look for down it ten or fifteen the road to go back to the Mom and Pop stores. A lot of the chain stores are being bought out, they're not being kept up, and they're Pholo by Tom Spock 117 West Main Street Bloomsburg, PA 17815 Maria & Russell Lewis 717-387-1332 We welcome you to join us at Russell's for fine dining and a relaxing atmosphere. From our dining room to our bar you'll find mariy delightful experiences. Please do visit us. Summer 1989 45 We Want to Steer Your Lawn in the Right Direction. managed not being says the competition from other right." Williams says her store successful because customers, it's grocery stores has grown dramatically. is convenient for many of whom live near "It's that little personal touch that any of our Simplicity Garden Lawn Tractors, Riding Mowers, Lawn Mowers, and Mid-Frame Snowthrowers. Tp,' Tractors, Making lawn care easy with Simplicity. County Farm & Home Supply WiUiams the big stores," "You have R.D. 9, SAL * OUI STONCTN = explains. know what your mark- to Clean, Quality Brand Household Furniture Name However, Tm getting grocery all Household Appliances come can be sell in is first. having, the customer Service brands ketchup, but While some of the grocers with small of stores say the big we do stores time being in business, you Not only that, the higher and then you've to Sally Nasatka, Wendy Boyer, proprietor of biggest disadvantages to a large drive out to her store to drop off only damaged. There's so much more damage and pilferage going on. You know you can't watch everybody every minute like you can in a smaU store. It's amazing how much stuff you can find opened and half gone on our shelves every single day. Another headache for the big store is scheduling employees to work, Nasatka says. "It's definitely hard to have a schedule going that everybody can stick to. There's so many more people to work with. Having more a few items. "Some people won't come here, so to to you, I have to get them delivered For my home in Mifflinville. have to run I to three days a week. distributors are really while others says 'If want it, you come and get it.' it, distributors. 752-6674 manager of the Bloomsburg IGA. The cost of operation is one of the Boyer's Country Store in MainvUle, has found that some distributors won't good you " hasn't had those problems with her stop by or phone: owned by chains have an easier have the basics' Fortunately, Williams says, she Thur-Fri 10-7 give cost is a httie "Some Sat 10-3 guy we can that's not necessarily true, according about Berwick aU can't get the variety. Bloomsburg St., the big thing is that's here and buy six different independent store magazines, Second Hand Store says. "I don't them." items. Tastykake won't deliver out 100% Guarantee on 46 employees not saying you can so you have to go to them and pick up Lovely Antiques For great savings, WiUiams that door," for the Uttie "I've looked Buy, Sell, or Trade! 10-5 on the store's best asset. "The customer is the most important person that comes through chains." owner. We stores has caused Williams to put even greater emphasis comes that's got to raise your prices." Mon-Tues-Wed new going to the customers that we're cheaper than the and to be into others, but W. Front left and right." Keeping her customers from care what kind of day one of my Bloomsburg, Pa. 17815 512 have been cropping up (Jerseytown) (717) 437-3440 wasn't so what you go by. Sometimes, I've been told by my up has difficult for the Box 123 keeps them coming back. "I don't really keep in line with items to = Ml WUhams for them," "You see their faces everyday, you know them, they know you. It's Tractors. Tri- handy adds. Slmpflalhi it three years, the convenience stores the market. With: "Five or six years ago, bad," she adds. "But in the last two or "We've been able to provide our customers with a variety some people are by what we have. They of items. In surprised fact, I carry what I carry. We caU ourselves the smallest grocery don't believe store in the valley." Williams, Shop Market who has had the Kwik for the past nine years. grocery store, she says. "Things get ' people to work is a plus, but it's also easy to be understaffed and once you're understaffed, the only persons that really suffer are the come into wait a lot ones who shop because they have to longer. At a convenience store, there's only one register to worry about." Although competing with the chains may not be easy for the small Spectrum grocer, Carol Ernst, customer services representative for the chain Do you need a Weis Markets, says owners aren't trying them out of business. "We're not in business to put them %isximi out of business," she adds. "They definitely have their place serve a purpose. to serve the We're all professional quality to put and they in business customers." She admits, however, that big grocery stores can pay but don't want to offer shoppers better selection, a big bucks for it? choice of prices, house brands and "one-stop shopping." Despite still do that, the little stores well, Ernst says. "A lot can of customers wiU do their main shopping at a convenience and LvfVfK no further! big store and also shop the little stores. So, Get your resume typed on a word-processor and printed both the big stores are getting the business." S on a letter-quality printer $25 per resume - cover letters $5 each Cdi 784-8798 BLOOMSBURG UNIVERSITY OF PENNSYLVANIA A PROUD HERITAGE, A BRIGHT FUTURE Academic program.s Graduate Bl_aOM5BUnG UFMIVERSITY sttidies, Certificate in nearly including 100 areas of study MBA programs for carcer-orienled aihdts Customized educational services and industry for business Celebrity Artist Series • Art exhibitions • Top-notch athletics For more information about BU, call Admissions (7]7) 389-4316 Surnmerl989 47 9{everSciij (Diet . . A slight change in lifestyle can make an energlzino difference by Staci Wilson Health and exercise awareness is that Breakfast home and has proved that health consciousness the bran is is is — one the latest health fad. and health. Sometimes be mixed with almost everything. it is a medical inexpensive and can It is problem that motivates a change in diet and lifestyle. Others are taking being added to pasta, cookies, crackers, and candy responsibility for themselves as a has very nutritional value, but health problem prevcntetive measure. because oat bran There are simple ways to ary problems. Cut down the fix diet- amount of and increase the amount of grains and vegetables at meals. substantial change in make a their lifestyles, bran has become an acceptable ^8 for you, are low- a soluble fiber it (LDL) and density lipoprotein (HDL). heart disease. It is the cause of carries cholesterol through the blood and deposits the arteries. high- LDL is the it in HDL draws cholesterol reduces the cholesterol level in the away from the artery walls. Oat Bran lowers the LDL level but allows the High cholesterol levels have been could become a heart problem. Cholesterol Since most people aren't really good cholesterol type that itself recognized as early indicator of what fish intake, willing to exercise Oi is Bran that is density lipoproteins blood. red meat eaten, and increase poultry and little bars. Supply, is both healthy and inexpensive and can be mixed with almost anything. they have control over their bodies It is New Age says that oat bran being added. Oat Bran here to stay. People are finding out Dorothy Ashman, owner of the most people eat at that is where often written off as just a fad. But time Tom Spock Photo by American is the meal addition to the diet. It is is a fat, known as a lipid. found only in animal products HDL to remain in the it is system because a soluble fiber. The human intestine is longer than the one in a carnivore, an animal that eats only meat-such as a lion; but such as meat, milk, and eggs. The two shorter than one in a herbivore, an most recognized types of cholesterol, a cholesterol that is bad for you and cow. it is animal that eats only plants-such as a It is mid-sized to handle both Spectrum Highway, Bloomsburg, and meat. In the intestine, the meat begins to break into toxins. The body absorbs the poison and begins to feel tired and listless. The person who eats a lot of meat often becomes plants a general the deeper the 'As the more JCPenney non-meat dishes or cholesterol J free. C Penney Styling people to demand healthier foods from level. restaurants. "The power of the pocketbook is Clairol color Sunglitz highlighting amazing," she says. "Without a change rule, Helene Curtis and Revlon in the foods nutrients $35 to $65 Eyebrow waxing, Manicures and overweight problems would go down," says Ashman. She advises stress in eating a big breakfast, lunch and Ear Piercing when Long Hair Extra needed, and a light supper. "Most the vegetable' people are getting the most calories the wrong time of the day bum -- Realistic Perms eaten, but just in the eating patterns, color, Salon Columbia Mall Haircuts and styles Dorothy Ashman, owner of New Age Supply, Bloomsburg, urges The bran flows through intestines fast and cleans them out which increases the energy up a lunch salads and other standard lunch fare that are constipated. the set counter that offers soups, sandwiches, Mon-Wed 10 a.m. to 8 p.m. at ThursS they Fri 9 a.m. to 8 p.m. Sat 9 a.m. to 6 p.m. Sunday 12 to To really make a change, a person must make health a priority. With the don't skyrocketing costs of medical care, Not only the time and quantity of food have to be altered, but also the National Brand hair care products quality of food needs to be improved. Appointments appreciated but not eat at a big dinner." people can no longer afford to get sick, and are finally taking responsibility for their As an own lunch, Vital Life, New Sou bodies. alternative to a fast - off any of the calories they food been so depleted you can you need from what you eat is Berwick get always available. nutrients have that the all common always necessary. belief that Located near Catalog Dept. 389-1486 Use your JC Penney Charge Card 208 Easl 2nd Bob's Delicious Pizza Try Our Dough Made Fresh & Slrcel, Bloomsburg 784-6206 Al Our Bloomsburg location only Also Stromboli 4 p.m. Daily Cal zones Specialties &. Mulberry Streets, Berwick 752-1266 Hot Roast Beef on homemade bread, Porkette, Pastrami, (5 ft. Party Sub - meat trays for all occasions. Call 3 days in advance) 784-6206 FREE DELIVERY WITH $5 MIN. ORDER Sunnnnerl989 49 no longer true. Even if a person great, natural make up taken to feels supplements should be for the lacking Not only dramatic change in diet should be made slowly body time to adjust. nutrients into the body. Instead Try mower on using a push the lawn, or The key on to a healthier life is to make and reds. "As a general rule, the deeper the color, the more nutrients perfect guide of what and Ashman. Another essential in changing to a healthier Lifestyle is exercise. health a priority. There levels. and needs to raise the fat. no energy, stamina, and depression oxygen it is when to eat. The best plan for one person could be entirely wrong for another person. Listen to your body. Pay attention to Exercise brings the body the extra metaboUsm which bums off more As an alternative to fast food, Cynthia Hess of Vital Life, prepares healttiy saving devices that just contribute to the greens, try the oranges, yellows, in the vegetable," says more biking to the store," advises Ashman. vegetables; don't concentrate only Tom Spock things that require the sedentary lifestyle; try shoveling, to eat a variety of different Photo by "Do energy instead of buying more energy- of using Iceberg lettuce, opt for lettuce. most people. are aerobic exercises needed, stretching and flexibility. But some simple Romaine or Boston Bib walking and swimming but also exercises that involve to give the measures can be taken to help get more not a good indicator of is health. Fast are the best exercises for nutrients in food. Any Thinness Ashman says, you don't if something else." "Do something feel better- try S Dieting without exercise can result in the loss of muscle tissue. lunclnes for tier customers. yominq Homei "THE I HOME ARRANGERS" Let us help you... Color your home Beautiful! * * Over 10,000 rolls of wallpaper stock in Area's largest stock in selection Hours 9 a.m.-8 p.m. Daily 1 * Over 400 books To * Louver drape/Levelor browse through 9 a.m.-5 p.m. Saturday p.m.-5 p.m. Sunday blinds Call Us First For Low Prices Route 1 KISSINGER'S Paints/Wallpaper Bloomsburg, Pa. 18715 (717) 784-8871 2nd & Pine Streets Berwick 759-8091 Open 50 - 9 a.m.-5 p.m., daily Spectrum B.U. Fraternities: At Work For You Beta Sigma Delta Supporting the American Cancer Society and the Leukemia Foundation Gamma Epsilon Omicron & Lambda Chi Alpha Supporting the American Cancer Society Phi Sigma Xi Supporting the Ronald McDonald House and Big Brother-Little Brother Sigma Iota Omega Supporting the Danny Appleton Medical Fund Tau Kappa Epsilon Supporting St. Jude's Children's Hospital Theta Chi Supporting the Red Cross and Ronald McDonald House Bloomsburg University Interfraternity Council Bloomsburg University THE 1989-90 BLOOMSBURG Celebrity Artist Series UNIVERSITY FOUNDATION Warsaw Sir Sinfonia Yehudi Menuhin, conductor Robert McDuffie, violinist Oct. Tl-iurs., "My Sot., 1989 12, THE FOUNDATION Lady" Oct. 14, 1989 Fair Activated in 1985, the Bloomsburg University Foundation, Inc. has the responsibility of securing private funds to Andre Watts maintain and enhance quality and excellence Fri.,Nov. 10,1989 in all areas of the University. The EU Foundation conducts an active program information, cultivation, Northeastern Pennsylvania among Philliarmonic Hugh Keeion, conductor Bernard Rands, composer individuals, The Bloomsburg University Foundation membership includes outstanding business, professional, and civic leaders from throughout the Commonwealth. ^ • Ensemble Jan. 19, 1990 Fri., Harlem Folic o' solicitation corporations, and foundations. Fri.,Nov. 17, 1989 Hungarian State and Spiritual Ensemble INFORMATION Sun., Feb. 25, 1990 Inquiries relative to the The Academy of St. Martin-in-the-Fields needs which can be met only University, Thurs., k Marcii 29, 1990 Sun., April 1, through private funding, or questions concerning bequests and estate plans \ "Kismet" Bloomsburg University Foundation, gifts to the directed to: 1990 BLOOMSBURG UNIVERSITY FOUNDATION, INC. OFFICE OF DEVELOPEMENT CARVER HALL BLOOMSBURG UNIVERSITY BLOOMSBURG, PA ijDm- 17815 (717)389-4128 I Ticket inquiries: 717-389-4201 J may be stack Sell HIGH it LOW^ it by Kerry Kerak Buy one, get two free. Hard to believe? Consumers can take advantage of bargains like this at factory food outlets, among them The Cannery Store along the New Berwick Highway in Bloomsburg. A major misconception, claims Lon E. Seaman, store manager he says, is that products are sold only by bulk; wholesale distribution. that the store deals only in However, consumers, if they're willing to put up with warehouse style aisles and food boxes in cardboard containers, can often get good buys. The owners of the company, John and Patty Warcheime, operate with the philosophy of "Stack it high, and sell it low." According to Seaman, there are a number of ways the store is able to offer products at greatly discounted prices. One of those ways is when involved in an accident. there is too truckload much damage at five a manufacturer's truck If the is manufacturer decides that to the products, it might sell the percent of the original cost to the store. Undamaged products are then processed for retail. Since such a low price was paid for the products, they can be offered at a discounted price. if the price is low enough. way, the product can be discounted. The Cannery also saves money by refusing In this buy might only cost $300 to ship something from The Cannery's warehouse in Hanover, Pa., save that amount of money on that item," says Seaman, "it means that product can be sold for maybe a nickel less. This makes a difference to the consumer." California to but if we can Shipping costs are also lowered in another way. If the Cannery buys one trailerload of a product, it is split up between twelve Cannery stores. A major retail food chain may have 130 stores where the trailerload has to be distributed. Trucking costs are therefore higher, which forces that store to raise the product price says Seaman. Sumnner 1989 in The that a order to get discount prices at a same volume of profit Seaman speed with which products store is able to generate the supermarket ten times says. This is so its because of the size generates, are sold. "Things are sold as cheaply as possible so they are sold quickly, and to products unless the manufacturer wiU ship them to the store. "It warehouse displays factory food outlet. Another way the store buys products at lower prices is when manufacturers have overproduced through a mistake in planning. "Our buyers are very well-trained, hard-core buyers," Seaman says. The Cannery will take the product off of the manufacturers hands Pholo by lorn Spocx Linda Fenstermacher, Berwick, says she doesn't mind the tlie space is available for another product," says Seaman. The Cannery working on one-half the profit margin Two of any one item are sold in order to make the same amount of money. Products, however, arc hardly ever available on a is of major supermarkets. The only constant items are dairy Most of these are bought locally. In fact, eggs arc so fresh they do not need to be refrigerated. In a supermarket, eggs could be a week or two old before they even gel into the refrigeration cases. "Eggs are just laid the same day I receive tlicm," Seaman permanent basis. products, meats, and breads. says. S 53 . Exploding two summers. She But Greco can't complain prepared tomatoes for sale, about the driving as much as doing everything from picking the lifting. them off the vine, to loading them on the truck and first the past Tomatoes Greco says delivering them. Most college students remember the odd jobs they Beltz has worked with igniters had with testing explosives for She remembers her day on the job. She was delivering tomatoes in 98 degree heat when the truck When a new truck the worst part of the job wasn't broke down. the picking or sorting, but the finally arrived, she loading and unloading of transfer all boxes. Each box weighed tomatoes onto about ten pounds and Greco her that she could says. Beltz admits she only was work day. ications students, these jobs are worked at the plant "for the money." Although the pay was not only different, but one "pretty good," she disliked the four boxes at a time," says many reasons. The was not air conditioned, and she "had to wear these big, in school, those jobs that nobody really wants to remember but can never quite forget. For two Bloomsburg University mass communis for anti-tank weapons along local mines. "I little was scared a in the beginning," she "By the end of the summer I was lifting three to who weighs dangerous and the other back- job for Greco, breaking. plant pounds. Stacey Beltz was employed Powder the past two summers. The company, an at Atlas explosion factory in Tamaqua, specializes in powder for was deliveries. at the Boyd A. Mertz Greenhouses, Northumberland, to it. Her boss told come to next day. Instead late the of the usual 7:30 a.m., he told her she could wail until 8 a.m. only 105 TARA CONNOLLY and - LEALAPPIN summer." tomatoes making gun the government. had 1,000 pounds of Another problem for Greco ugly, hot suits throughout the Nicole Greco worked with 1,100 of these a lifting 1 the early-morning Every Tuesday and Friday at 3 a.m., Greco and another driver would deliver tomatoes to New Jersey. No Students Need Apply Pets, lower can now income pet owners afford to have their leave for pets sterilized. Hulsizer recommends 1988, 7,401 animals were and 5,760 were Pennsylvania Society for the brought Prevention of Cruelty to killed. "I feel like Animals in Danville says can't wait until the day he's he when The key In 1983, to this positive trend in animal welfare 10,500 animals were brought to the appears SPCA, and 8,000 of those were killed. Since then, those number" havedropped dramatically In . to stem from increased public education. Hulsizer says the news media is helping summer vacation or According cats SPCA animals left students after they they graduate. shop animals are no better than to local landlords, and dogs are sometimes behind in empty are also less expensive and the apartments to starve to death. adopters have the privilege of Last year, several dogs with knowing that they gave an animal the chance to we're in the right direction" says Hulsizer. worked himself out of a job. 54 headed in, when animals for adoption. "Pet ours," he says. Clayton Hulsizer of the SPCA Many fratemiues. abandon animals "Pets are great for people of all ages, but the be in owner should a position to spend time and take care of their animals properly," says Hulsizer. of the Pennsylvania will their eyes spray-painted shut were found near Bloomsburg live. None SPCAs adopt to college students University Hulsizer says his job at the SPCA "is the hardest thing I've ever had to do in my life, but I'm keeping my eye on those statistics. We must be doing something right." because of the number of immensely. Also, through abuse and neglect cases, programs such as Pennsylvania especially - LINDA McLEOD among college Spectrum 1^^^^^. o BLOOMSDURgr The only TOWN in Pennsylvania A NICE PLACE TO - Downtown Bloomsburg Bloomsburg Airport - Historic Distric - Bloomsburg University Bloomsburg School Distric Bloomsburg Town Park Susquehanna River Recreation Bloomsburg Fair Bloomsburg Theatre Ensemble Bloomsburg Daycare Center Numerous Cultural & Recreational - - GROW UP '"•••("iy* Activities -•].•_ ..:r'.til.<. - Your Council Working To Meet Your Needs .••i ; GEORGE H. HEMINGWAY, MAYOR PHIL KEATING, VICE PRISIDENT / ' V* Tr'.'i • . ^A*-'-- '> Council Members: BECK RICHARD CONNER ED KITCHEN CHARLES LEARN, JR. FLORENCE THOMPSON DR. STEVE - . >•• r li -•';<.: ^ ^dtntss In ^Coom J % A Arthritis Support Group Self-help group acts as an outreach m ease the Total lifestyle approach to weight control that views overeating from Northeastern people Pennsylvania affected by the #1 crippling disease. Together we can to the in Weight No More behavioral, psychological, social, and physiological perspectives. pain. Cardiopulmonary Resuscitation (CPR) a Learn a Death Defying Act. ..Learn CPR! You can save a Smokeless The five day stop smoking program that works! victim of drowning, suffocation, trauma, and heart attack with ^:^ CPR. A Culinary Hearts Kitchens Learn how to plan and prepare attractive, tasty meals using the Managing Your Diabetes Offers individuals with diabetes a clear understanding of diabetes. individual's family and friends about diabetes so they may Teaches the American Heart Association's dietary recommendations. offer active support. The Bloomsburg Hospital not only helps you get well, but helps you stay well, too. For more information or class registration please HE call: 387-2400 BLOOMSBURG HOSPITAL IP^^ I I tsrl Your friends for life.